GSMW Cookie Program Challenges
Update to Social Media Guidelines
We want to share an important update and clarification regarding where girls may post their Digital Cookie links.
Community-based sites such as neighborhood Facebook groups, local community pages, or similar public community forums are a great place to let others know it’s Girl Scout Cookie Season! These platforms help girls safely connect with people they know while practicing the five essential skills of goal setting, decision making, people skills, money management, and networking.
However, resale or retail sites are not allowed. This includes platforms such as eBay, Etsy, Facebook Marketplace, garage sale groups, or other buy/sell/trade pages. Digital Cookie links may not be shared on these types of sites.
Girl Challenges
Leap Into Spring (February 26 - March 19) 
In light of our updated Social Media Guidelines, we’re excited to launch the Leap into Spring: Digital Cookie Championship!
Now through March 19, girls can boost their Digital Cookie sales while putting the five essential skills of the Girl Scout Cookie Program into action: goal setting, decision making, money management, people skills, and business ethics.
To help boost your Digital Cookie Championship sales, use our Challenge Checklist.
BONUS: The Digital Cookie Challenge encourages girls to connect these skills to their online marketing strategies in a fun and meaningful way. You can check off the items you've completed and submit it to receive other fun prizes too!
- Girls who complete 4 out of 5 challenge activities in each skill category will earn a special reward for each!
- Those who master all 5 skills will unlock exclusive access to an exciting virtual experience with Zoo Montana featuring their new friend, Poblano the Black-Footed Ferret!
Honoring the Girl Scout Promise & Law
As girls participate in Leap Into Spring, they are encouraged to uphold the Girl Scout Promise and Law, especially by being honest and fair in their sales. By following these values, girls exemplify what it means to be a Girl Scout—considerate, responsible, and a sister to every Girl Scout.
Let’s get out there and grow your cookie business! Questions? Please reach out to customercare@gsmw.org!
B2B Bingo (January 30 - April 12)
B2B Bingo – Sell Cookies, Win Prizes!
Did you know that B2B stands for “Business to Business”? We’re so excited to announce this exciting opportunity to take your cookie sales to the next level by selling to local businesses!
How to Play
- From January 30 to April 12, each time you sell to a business, write the business name in a blank square on your B2B Bingo Sheet.
- Get 4 in a row (Bingo!) to earn our exclusive B2B Patch and one entry to win one of 12 $40 Build-a-Bear gift cards!
- Want more chances to win? Fill all 16 squares (Blackout!) and receive our exclusive B2B Patch and five entries to win a $40 Build-a-Bear gift card!
Important: Your Blackout Bingo Sheet must be different from the one used for your 4-in-a-row submission.
How to Get Started:
- Download the Bingo Sheet
- Submit your completed sheet by April 13 at 11:45 PM
- Winners Announced: May 30 on ourFacebook page
Where to Sell?
Visit local doctor’s offices, banks, post offices, and other businesses with lots of employees—these are great places to boost your Girl Scout Cookie sales!
Honoring the Girl Scout Promise & Law
As girls participate in B2B Bingo, they are encouraged to uphold the Girl Scout Promise and Law, especially by being honest and fair in their sales. By following these values, girls exemplify what it means to be a Girl Scout—considerate, responsible, and a sister to every Girl Scout.
Let’s get out there and grow your cookie business! Questions? Please reach out to customercare@gsmw.org!
WINNERS ANNOUNCED | Brick-by-Brick (January 30 - February 1)
Congratulations to our winners of the Brick By Brick Challenge!
Winners of a $40 LEGO gift card
| Ava C. | Troop 2026 | Montana |
| Charlotte H. | Troop 1643 | Wyoming |
Win a fun prize while growing your Digital Cookie sales!
When you set up your Digital Cookie site and make at least ONE online sale by February 1, you’ll get a fun sticker and be entered to win a $40 LEGO gift card.
Are you ready to kick off an exciting cookie season? Here’s your chance to win a fun prize while growing your Digital Cookie sales!
How It Works:
- Set up your Digital Cookie site.
- Make at least ONE online sale by February 1.
- Get a fun sticker and be entered to win a $40 LEGO gift card! One winner per state (MT & WY only).
- Winners will be announced February 6 on our Facebook Page!
Don’t wait! The contest runs from January 30 to February 1, so get started today.
Girl Scouts can make the most of the cookie season with Digital Cookie—Follow these steps to get started!
- Register
- Set Up Your Site
- Invite Customers
- Track Your Goal
Want to be a Digital Cookie expert? Check out our Tip Sheet.
WINNER ANNOUNCED | Share the Love (January 30 - February 14)
Congratulations to our winner of the Share the Love Challenge!
Winner: lululemon Everywhere Belt Bag
Alice A |
Troop 2565 |
Share the Love to Win Something Sweet!
When Girl Scouts sell 14 Cookie Shares will earn an exclusive Share the Love patch and an entry to win a Tea Rose Pink lululemon Everywhere Belt Bag!
From January 30 – February 14, Girl Scouts who sell 14 Cookie Shares will earn an exclusive Share the Love patch and an entry to win a lululemon Everywhere Belt Bag in Tea Rose Pink filled with valentine surprises.
This super sweet challenge is a great chance for Girl Scouts to talk to customers about how they can support girls AND give back to a deserving organization by donating a package of cookies.
The winner of the Share the Love challenge will be announced on Friday, February 27, so stay tuned!
Good luck Girl Scouts – we can’t wait to celebrate your success!
WINNER ANNOUNCED | No Lafufus Here (February 20 - 22)
Congratulations to our winner of the No Lafufu's Here Challenge!
Winner: Labubu with Accessories
Isabella P |
Troop 1279 |
No Lafufus Here! Kick off the weekend with this super quick online challenge!
From February 20 – February 22, Girl Scouts who sell 75 packages of cookies or more online will receive an exclusive “No Lafufus Here” patch PLUS an entry to win a 100% guaranteed-to-be-legit Labubu with 3D printed accessories.
This whirlwind weekend challenge is a great chance to boost your sales and build your skills as an online entrepreneur.
The winner will be announced February 27 on our Facebook page. Good luck, Girl Scouts!
Questions? Email us at customercare@gsmw.org or call (406) 252-0488.
Troop Challenges
5 for 5 Cookies Promotion (March 20 - April 12)
5 for 5 Cookie Promotion – A Sweet Way to Win!
When customers buy 5 packages of cookies, they get a chance to enter our online drawing to win 5 cases of Girl Scout Cookies!
How It Works:
- For every 5 packages a customer purchases, write your troop number on an entry card and give it to the customer. Juliettes will put their troop number followed by their first name and last initial on their entry cards.
- Every additional 5 packages give the customer another entry—the more cookies, the more chances to win!
- Customers enter the contest by submitting their entry card information.
- Promote the 5 for 5 Cookie Promotion using our flyer at your booth.
On May 29, we’ll draw five luck winners, each receiving five free cases of Girl Scout Cookies (60 packages) – at no cost to the participating troops!
Plus, the troop or Juliette who sold to each winning customer will also receive five cases to donate to a cause of their choice. The winners will be announced on our Facebook page – Good luck, Girl Scouts!
The Ferret 500 (February 26 - April 12)
The Ferret 500
Ready to take your Cookie Season to the next level? Troops that reach a 500+ Per Girl Average (PGA) will unlock a sweet bonus through our Ferret 500 Frenzy challenge. This is your chance to rally your girls, set bold goals, and push for that 500+ mark!
Troops who hit the 500+ PGA threshold will earn $0.10 per package sold as a GSMW Reward Card or Amazon gift card — meaning the more your troop sells, the bigger your reward. Every package truly counts!
For example:
• 500 packages = $50
• 1,000 packages = $100
It adds up quickly! We can’t wait to see their creativity, leadership, and entrepreneurial spirit shine.
And the best part? That gift card can go right back into your troop experience — uniforms, meeting essentials, outdoor tools, and more. Whether it’s stocking up on program supplies or planning something special for your girls, this reward helps fuel even more Girl Scout adventures.
Set the goal, make the plan, and let’s see which troops will join the Ferret 500 Frenzy this season!
Sell More, Explore More! (January 30 - April 12)
Sell More, Explore More!
We’re excited to kick off a special troop challenge featuring our newest cookie Exploremores. This fun new addition is a great conversation starter with customers and a sweet way to boost your troop’s sales.
Here’s the challenge:
The troop with the highest number of Exploremores cookie sales, measured by per girl average (PGA), as of April 12 will win a $250 Amazon gift card.
Encourage your girls talk about Exploremores with customers throughout the season! Sharing what makes this new cookie special can make a big difference and help your troop rise to the top.
The troop with the highest Exploremores PGA on April 12 takes the prize. Good luck, and happy selling!
Questions? Email us at customercare@gsmw.org or call us at (406) 252-0488.
